Transparency drives results
Every successful digital marketing strategy begins with a set of agreed goals and rigorous, consistent measurement of campaign performance against those goals. The ability to analyze and compare analytics & ROI metrics across campaigns is what differentiates digital marketing from more traditional forms of media.
- Only 7.8% of websites on the internet are using Google Analytics, BuiltWith, March 2017
- Only 6% of business-to-consumer (B2C) marketers rate their organizations as “very successful” at tracking the ROI of content marketing programs, Content Marketing Institute, 2015
At RB, we are passionate about analytical transparency and helping clients achieve a meaningful return on investment (ROI) for their digital marketing strategies. We know that our agency success is your success.
Each day, we work closely with our clients and monitor:
- general campaign performance
- inbound website traffic
- lead conversions
- referral sources and traffic
- social media engagement
- pay-per-click campaigns
Not quite sure where to begin, but you know it's time? Work with us.