After 7 years, we just canceled our premium data insights subscription. Here is how LLMs changed everything.

Since 2017, we have relied on a robust data analytics platform for client reporting. However, AI will fundamentally change how we deliver value.

The truth? Clients don’t want to decipher dashboards. They want answers to “What does this mean?” and “What should we do next?”

Our new workflow:
• Download raw data directly from Meta or Google Analytics 4
• Process and analyze the data through our preferred LLM (currently Perplexity)
• Receive immediate, actionable insights, trend analysis, and content recommendations
• Verify and contextualize the findings

The process takes minutes, gives direction, and eliminates the middleman.

Our experience raises an interesting question for SaaS providers. In a world where LLMs instantly transform raw data into strategic guidance, can premium services justify their subscription costs?

Comment with any SaaS applications you have replaced with AI.