January 25, 2019
With close to 600 million users, LinkedIn is a social media platform business professionals and owners cannot afford to ignore. It’s atypical for a social network […]
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December 26, 2018
In a previous blog, 5 Signs Digital Marketing is Replacing Traditional Media, we wrote about the signs of the digital marketing transformation unfolding around us. From […]
September 27, 2018
In Field of Dreams, Iowa farmer Ray Kinsella walks through a cornfield and hears a voice that tells him, “If you build it, he will come.” […]
September 8, 2018
An excerpt from Ann Mills’ presentation on digital marketing at Swap The Biz, Short Hills, NJ. _________ You are on your way to a networking event. […]
July 13, 2018
What if there was a marketing tool that would allow your business to tailor Facebook ads based on what pages people viewed on your website or […]
May 14, 2018
Social media marketing can be transformative for a business’ bottom line, but doing it well takes time, perseverance and skill. Sometimes a growing business gets caught […]
February 25, 2018
Social proof is not just a marketing buzzword. Before buying a new product, visiting a store or even choosing a doctor, today’s consumer goes in search […]
January 30, 2018
Sometimes 1 + 1 = 3. In digital marketing, the connectivity afforded across platforms can sometimes have a domino effect on customer reach and engagement. When […]
January 8, 2018
According to the United States Census Bureau, Hispanics are the largest minority in the United States comprising 17.6% of the population. By some estimates, in 2060, […]